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The Future Does Not Fit in the Containers of the Past. Edition 200.

This is the 200th edition of “The Future Does Not Fit in the Containers of the Past.”

Over the course of 200 Sundays in a row (nearly four years) 250,000 words of writing (the equivalent of five books) accompanied by the work of a talented painter, sculptor, photographer have been published at rishad.substack.com.

The writing has attempted to be bohemian, shifting across a range of subjects in the belief that in an age of “full-stack leaders” and “vertically or horizontally integrated business models” there may be space for some full spectrum thinking and writing that combines strategy and poetry, technology and art, change and what does not change, roots and wings, business goals and personal ambition, and the many other dualities and complexities that cannot be simplified into a tweet or a silver-bullet solution.

The writing has kept away from the news, politics and the memes of the moment and therefore has stayed evergreen. A piece from four years ago is probably as relevant as it is today.

Finally, everything has been written by one human, remained algorithm free and completely non-monetized with no advertising sales, subscription fees, affiliate marketing or data harvesting.

Regardless, every post has been written, edited and honed with great care ( 3 to 4 hours of writing each week distilling half a century of learning for a six minute piece) since it needs to reward you the reader for your most valuable asset.

Time.

Today nearly 30,000 people spend six minutes a week reading this thought-letter.

That is 180,000 minutes or 3000 hours of time every week.

For the ROI hungry…I write 3 hours a week and get 3000 hours of attention a week which is an ROI of 1000…

It is not just the time but the goodwill generated too.

Thank you reader.

And here is another thank you:

A One Page Distillation.

As some of you may be aware at the request of many readers who like to revisit certain pieces to use for their work or forward to others ( bosses, colleagues, children) I have created a single page where the best pieces and have organized them into a dozen areas for easy access and reference ( much faster than any chatbot or search engine which I have tried to program).

Here is where you can find the one page ( please book mark or note the address as it is a hidden page on my website):

https://rishadtobaccowala.com/100

These 12 different subject areas include those helpful for work such as:

a) Future Thinking and Strategy

b) Managing Change so it Sucks Less

c) Upgrading our Mental Operating System

d) Building Great Cultures

But also sections helpful for the individual such as:

a) Enhancing Effectiveness

b) Selling Better

c) Managing Careers

Or pieces about life, living, losing, love, literary pursuits, philosophy, poetry and joy and can be found in the following sections:

a) Personal Growth

b) Wisdom

All the writing is not only free but it can be sampled, copied, used, fed into transformers or leveraged in anyway the reader wants without any royalty or fee or even attribution.

Because the joy I get from writing and giving is all the getting that is needed.

Thank you again for supporting 200 weeks of writing with your time.

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Rishad Tobaccowala leverages forty years of global experience across dozens of industries to help leaders and companies thrive in transformative times.