Thank you for eloquently expressing feelings shared by many of us. I also agree that US insurance companies need to spend less on comical TV ads & more on taking better care of their clients. Running organizations efficiently & profitably while genuinely caring for their members, clients & partners still remains an art which requires special talent & cultural values to master.
You always deal with the Heart of the matter. It’s why you are so great. No fluff. Just the GOODS. OR AS Jack Webb said “ Just the facts” but with you “Just the Truth”
Thank you for sharing . Your comments about your airline experience really resonated with me. It was good to read how Singapore Airlines humanized the travel experience. Your comment about " a smile is free" are words to live by. Thank you
This resonates so loudly as just an acknowledgment of my name gives over to a feeling that you care and I matter. The first step in engaging any human connection. Thank you.
(finishing my comment about Island Provisions yoghurt) Island Provisions published my comments in their newsletter, made me feel good. They followed up by sending me a case of their 4 soon to be released new flavors (I had not requested any freebies in my comments), further cementing my relationship with the brand. Ever since, I have been eating their yoghurt daily because it tastes great and has less than half the sugar of any other brand that doesn’t use artificial sweeteners. In addition, I have convinced a number of friends and family members to try the product and they also became loyal users.
Long-time State Farm customer, and I feel and think the same way! I pull out the scissors and cut the card, wondering how many customers they have gotten from their football player ad endorsements.
As a coach, I resonate deeply with your reflections on the importance of small things in customer interactions and marketing. Just like in coaching and leadership, these small gestures can make a world of difference in how people perceive and remember their experiences.
Your analogy with airlines and their attention to detail reflects the essence of customer experience - it's not always about grand gestures but about consistently delivering excellence in the little things that matter. It's about making each interaction special and leaving a positive imprint on people's minds and hearts.
Island Provisions Yogurt, a relatively small brand, “tattooed” me small and surprising act. In response to my positive comments on their newsletter the UI
Thank you for eloquently expressing feelings shared by many of us. I also agree that US insurance companies need to spend less on comical TV ads & more on taking better care of their clients. Running organizations efficiently & profitably while genuinely caring for their members, clients & partners still remains an art which requires special talent & cultural values to master.
You always deal with the Heart of the matter. It’s why you are so great. No fluff. Just the GOODS. OR AS Jack Webb said “ Just the facts” but with you “Just the Truth”
Bill. Thank you. Hope all is well. Rishad.
These are incredibly powerful ideas. Thanks for writing and sharing
Thank you for sharing . Your comments about your airline experience really resonated with me. It was good to read how Singapore Airlines humanized the travel experience. Your comment about " a smile is free" are words to live by. Thank you
This resonates so loudly as just an acknowledgment of my name gives over to a feeling that you care and I matter. The first step in engaging any human connection. Thank you.
(finishing my comment about Island Provisions yoghurt) Island Provisions published my comments in their newsletter, made me feel good. They followed up by sending me a case of their 4 soon to be released new flavors (I had not requested any freebies in my comments), further cementing my relationship with the brand. Ever since, I have been eating their yoghurt daily because it tastes great and has less than half the sugar of any other brand that doesn’t use artificial sweeteners. In addition, I have convinced a number of friends and family members to try the product and they also became loyal users.
Benefits of being focused on both your product/service experience and brand. Thanks for this post.
All smiles!
The "Small Wonders" piece was a good match, savoring the little surprises.
Thanks for letting me use your art! Andrew was surprised!
Long-time State Farm customer, and I feel and think the same way! I pull out the scissors and cut the card, wondering how many customers they have gotten from their football player ad endorsements.
As a coach, I resonate deeply with your reflections on the importance of small things in customer interactions and marketing. Just like in coaching and leadership, these small gestures can make a world of difference in how people perceive and remember their experiences.
Your analogy with airlines and their attention to detail reflects the essence of customer experience - it's not always about grand gestures but about consistently delivering excellence in the little things that matter. It's about making each interaction special and leaving a positive imprint on people's minds and hearts.
Another excellent reminder and compelling piece of writing by our favorite …“ The Oracle.”
We need more of this. Humanity in marketing and not giving in to the short term financial pressures wins.
Andrew was totally surprised.
Thank YOU. I am delighted.
Really liked this one. :)
Companies need to realize that you have to leave the cheese on the pizza!
Island Provisions Yogurt, a relatively small brand, “tattooed” me small and surprising act. In response to my positive comments on their newsletter the UI